Penny Sansevieri, author of How to Sell Books by the Truckload on Amazon, has shared a few key ways to get your book noticed on Amazon KDP. It all comes down to how you present the book, both on the page and behind the scenes in the metadata.
For example, you may know that you can choose two categories for your book and up to seven search keywords. Many authors don’t use all seven keywords, though. You don’t even have to limit yourself to single words; whole strings of words will work, too. You should use all seven slots to maximize the search returns on your book. Once you’ve designated your keywords, you should move to your Amazon book description and make sure you’re using those keywords there. The description should of course draw a potential reader in, but you shouldn’t get too flowery. Including your keywords here will help your book float to the top of search results. When you get to the themes (if your book is fiction), your keywords and your themes should be the same. Finally, you need to dress up your Amazon page. Add reviews, enhance your headline, and make your description look more visually appealing. Every little improvement will help to set you apart from the crowd!
Read the full article here: How to Improve Your Amazon Book Description & Metadata
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