You may think that once you hit the publish button in the Kindle Direct Platform, you are done with your Kindle Book Product Listing.
Post publish is when the fun really starts 🙂
Read on to find out how you can get feedback and improve your Kindle book Cover and description.
Your Kindle Book Cover
Your Kindle book cover appears as a thumbnail on your amazon Kindle Product page listing.
This is pure branding. Many Kindle publishers report that modifying or changing the cover altogether have lead to a significant increase in sales.
In addition, Amazon helps you sell more by appending a call to action on your Kindle book thumbnail image – Click to look inside!
Get feedback on your Kindle book cover. Here are some basic questions you might ask:
- Do you like the cover? What do you like or dislike about it?
- What type of book do you think this is judging by the cover?
- Is the book name clear?
- How do you like the color choices – image, fonts, background etc’
- Will you remember this book cover?
Many traditional publishers like to take a book cover on a virtual or real subway test – If you were on a train reading your book, would the person next to you want to look over your shoulder and find out what it is about?
It is best to get feedback on your Kindle book cover early on. However if you skipped this step pre publish, it’s still not too late to improve!
Your Kindle Book Description
Your Kindle Book description is one of the most important elements on your Kindle Product page.
Amazon allows using up to 4000 characters in a book description, yet many published authors utilize only a fraction of this prime real estate.
Keep in mind that people may gauge how well written your book is by assessing your book description subconsciously. Make sure your grammar is correct and there are no typos.
The first element in your book description should be your book name.
Your writing style and content depend on whether you are publishing fiction or nonfiction work.
Fiction book descriptions tend to provide expose and insights on the story or setting while non fiction book descriptions are more structured both in content and format.
Although Amazon KDP does not provide an editor for the description field you can use these simple methods to format your copy:
Use These Formatting Tips for Non Fiction Kindle Book Description:
- Use a sub headline.
- Use bullets, numbered lists and empty lines to break up your copy.
- Use ALL CAPS sparingly to make a certain phrase or headline stand out.
Include These Elements in Your Non Fiction Kindle Book Description
Non Fiction book descriptions are similar to traditional short sales copy. Don’t forget to:
- Use your keywords and tags throughout your description copy.
- Include a call to action.
- State benefits the reader stands to gain from reading your book.
- Mention your qualifications for writing the book (optional).
- If you book hits Bestseller, add it to your book description.
- Check out what is working for your competition on Amazon.
Get Feedback On Your Kindle Book Description Here are some basic questions you might ask:
- Do you understand what the book is about from the book description?
- Does the Kindle book description make you want to buy the book?
- Do you understand all the words used in the description?
- Having read my book, what do you think I should change about my description to draw more readers
- As people who read you book: how would you describe my book?
These may seem like simple questions, however if you are able to get and digest raw feedback, you stand a good chance of improving your Kindle book description and converting more visitors into sales.
Your Kindle Book Cover and Description are important elements of your Kindle book product page listing on Amazon. Take the time to get feedback and improve these elements pre and post publish and track your sales to see what works best!
Questions or comments? Please share them below!
Related posts – Getting feedback on your Kindle book outline
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